Usually placed at the top of a webpage, below the header, or at the bottom, offering high visibility.
Use a clear, concise message. The audience has only a few seconds to understand the offer. Usually placed at the top of a webpage,
If using GIF, keep animation simple to avoid distracting the user from the message. Provide a list of best ad networks for this format? Discuss ad copy strategies to improve CTR? Google Display Ad Size Guide & Free Templates - Figma below the header
While 728x90 is desktop-focused, ensure your overall campaign includes mobile-responsive alternatives (like 320x50 or 300x250) for a full, effective campaign. or at the bottom
Place the most important information (logo or offer) prominently.