Time_of_the_season May 2026

: Brands like Sprite, Fidelity Investments, and Tampax have used the track to evoke a sense of nostalgia or relaxation .

: Friends ("The One With the Flashback") and South Park . time_of_the_season

: Lead singer Colin Blunstone’s breathy delivery is a hallmark of the track, moving from solo verses to infectious call-and-response segments . : Brands like Sprite, Fidelity Investments, and Tampax

: A lean arrangement of drums, bass, and keyboards that creates a "cool" and spacious sound. : Brands like Sprite

Time of the Season - song and lyrics by The Zombies - Spotify

Decades later, the song remains a go-to cultural shorthand for the 1960s. It has been featured in countless films, TV shows, and commercials, including: