Xxxtentacion - Sad! (music Video) -
The song and video achieved massive success, cementing X's legacy in the "emo rap" subgenre.
For fans and critics alike, the video is more than just a music visual; it is a final, eerie letter from an artist who seemed to be anticipating his own end while desperately trying to evolve. XXXTENTACION - SAD! (Music Video)
: He interacts with a mysterious, hooded figure known as "Gekyume"—a word X invented meaning a "different state" or "next" universe of thought. This figure acts as a guide, pushing him to "spread love" and "change the overall cycle of energy". The song and video achieved massive success, cementing
Written and creative-directed by XXXTENTACION (Jahseh Onfroy) before his passing, the video depicts him attending his own funeral. The central conflict arises when his "old self"—representing his troubled past and negative energy—rises from the casket to attack him. Key themes explored in the video include: This figure acts as a guide, pushing him
XXXTENTACION's music video remains one of the most haunting and culturally significant visuals in hip-hop history. Released posthumously on June 28, 2018 —just ten days after the artist's tragic death—it serves as a surreal manifesto of self-transformation and letting go. Killing the Old Self
: Following its release, "SAD!" jumped over 50 spots to hit No. 1 on the Billboard Hot 100 , making X the first artist to achieve a posthumous No. 1 since The Notorious B.I.G. in 1997.